Last updated: August 20, 2026

West Valley City ("WVC," "the city," “we,” “our,” or “us”) is committed to protecting the privacy of individuals who interact with our digital services. This Website Privacy Notice (“Notice”) explains what data we collect, how it is used and secured, with whom it may be shared, and what rights and remedies are available to you under Utah law. This website does not collect or aim to collect any children’s data.

Governmental entity operating this website:
West Valley City, 3600 South Constitution Boulevard, West Valley City, UT 84119

Our contact information:

What We Collect

User data: When you visit or interact with our website, we may collect some “user data.” User data is not meant to identify you. “User data” means any information about a user that is automatically collected when a user accesses the government website.

User data we may collect:

Client Information & Device Metadata

  • IP address
  • VPN or referring host
  • Approximate location (city, region/state, country)
  • Device type, operating system, screen resolution
  • Browser type and version

User Engagement Data

  • Page views per session
  • Session start and end times
  • First and last visit timestamps
  • Number of submitted complaints or forms

Bot Detection & Abuse Prevention

  • Behavior-based tracking via reCAPTCHA and embedded mechanisms to determine human versus automated access
  • Logged and retained solely to prevent abuse and ensure site security

Personal Data

When you visit our website we do not automatically collect any personal data about you. Personal data refers to any data that can directly or indirectly identify, relate to, describe, or be linked to an individual – such as your name, address, telephone number, or e-mail address. You may, however, provide it to us voluntarily (contact form, service request portal, etc.).

Website Tracking Technologies

“Website tracking technology” means any tool used by a government website to:

  • monitor a user’s behavior; or
  • collect user data.

To help make our website more responsive to the needs of our visitors, we use a standard feature of browser software, called a “cookie”, to assign each visitor a unique, random number that resides on your computer. The cookie does not identify the visitor, just the computer that a visitor uses to access our site. Unless you voluntarily identify yourself, we won't know who you are, even if we assign a cookie to your computer as the only personal information a cookie can contain is information you supply. A cookie cannot read unrelated data off your computer. We use cookies to help us deliver a better, more personalized service. For example, we use cookies to track the pages and services on our website visited by our users. We can build a better website if we know which pages and features our users are visiting and how often. 

Data Usage

We may occasionally release information about our visitors when release is appropriate to comply with law, to protect the rights, property or safety of visitors to our sites, the public, our customers, or our government and its employees, agents, partners and affiliates. Data collected through this website is used for the following purposes:

  • Maintaining security, performance, and integrity of the website
  • Understanding website usage trends
  • Responding to submitted forms or complaints
  • Supporting government accountability through internal auditing
  • Verifying and enforcing compliance with legal obligations or resolving incidents

We do not use your data for commercial profiling or advertising.

Data Sharing or Sale

Data Sharing: Information may be disclosed to authorized government staff or governmental agencies only where necessary to fulfill operational or legal responsibilities (e.g., complaint review, compliance audits, incident resolution).

Data Sale: We do not sell any user or personal data to third parties.

Record Series

User data collected through this website may be retained under authorized GRAMA record series applicable to:

  • Public inquiries and submissions
  • Web activity logs
  • Complaint or reporting forms
  • Internal audit documentation
  • Incident resolution

All data is maintained in accordance with the Utah Division of Archives and Records Service classification schedules.

User Rights

You have the right to:

  • Access your personal data collected via this website
  • Request correction or amendment of your submitted personal data

To exercise these rights, please contact us at website@wvc-ut.gov.

At-Risk Employees – Privacy Classification

If you are an at-risk employee (as defined by Utah Code § 63G-2-302), you may request that your personal data be classified as a private record. Please submit such a request to website@wvc-ut.gov.

How We Protect Your Data

We are committed to keeping the personal data you provide to us secure and will take precautions to protect your information from loss, misuse, or alteration. We use appropriate technical, administrative, and physical safeguards to ensure your personal data is protected from unauthorized access, use, or disclosure.

Data Retention

We retain personal data only as long as necessary to fulfill the purposes for which it was collected or as required by law.

Privacy Ombudsperson – Filing a Complaint

If you have concerns about this website’s data practices, you may submit a complaint with the Utah State Privacy Ombudsperson:

Utah State Privacy Ombudsperson

Feedback

We welcome your feedback to improve our privacy practices. Please reach out to website@wvc-ut.gov or through standard government communication channels as listed on our website.

External Links Disclaimer

The West Valley City website may contain links to external websites not maintained or controlled by the city. We are not responsible for the content, accuracy, or privacy practices of these third-party sites.

We encourage visitors to review the privacy notices of any external websites they choose to access and to exercise caution when sharing personally identifiable information.

Review of the Notice

This Notice will be reviewed periodically to ensure it remains accurate, up to date, and reflective of current laws, practices, and organizational responsibilities. Updates may occur in response to legal changes, audit findings, or operational needs.

SMS Consent Communication

Mobile opt-in, SMS consent, or numbers for the purpose of SMS are not shared with any third parties or affiliates.

Types of SMS Communications

If you have consented to receive text messages from West Valley City, you may receive messages related to the following:

  • Conversational external or internal
  • Follow-up questions
  • Appointment reminders

Example: "Hello, this is a friendly notification of an upcoming West Valley City Council Meeting. Reply STOP to opt out of SMS messaging at any time."
Example: "Hi this is Planning and Zoning with West Valley City Corporation reaching out to confirm your Zoning appointment. Reply STOP to opt out of SMS messaging at any time."
Example: "Hi this is Building Inspections with West Valley City Corporation letting you know we are on our way to the inspection. Reply STOP to opt out of SMS messaging at any time"

Message Frequency

Message frequency may vary depending on the type of communication.

Potential Fees for SMS Messaging

Please note that standard message and data rates may apply, depending on your carrier’s pricing plan. These fees may vary if the message is sent domestically or internationally.

Opt-In Method

You may opt in to receive SMS messages from West Valley City by submitting an online form. 

Opt-Out Method

You can opt out of receiving SMS messages at any time. To do so, simply reply "STOP" to any SMS message you receive. Alternatively, you can contact us directly to request removal from our messaging list.

Help

If you are experiencing any issues, call 801-966-3600 for assistance. Please review our Privacy Policy and Terms of Service.

Additional Options

If you do not wish to receive SMS messages, you can choose not to check the SMS consent box on our forms.

Standard Messaging Disclosures

  • Message and data rates may apply.
  • You can opt out at any time by texting "STOP."
  • For assistance, call 801-966-3600. Please review our Privacy Policy and Terms of Service.
  • Message frequency may vary